Privacy Policy

This Privacy Policy demonstrates The Laundry Lady’s commitment to protecting personal information and complying with the Privacy Act 2020 (New Zealand) and other New Zealand laws governing the use of personal information.

In this Policy, “Laundry Lady Ltd”, referred to as  “Laundry Lady,” “we,” “us,” or “our”, is the entity that facilitates laundry and ironing services through its online booking software.

“Franchisees and selected partners” are the independent businesses who provide laundry and ironing services directly to customers. Franchisees are not employees of Laundry Lady Ltd but are responsible for the performance and delivery of all laundry services.

Collection and Use of Personal Information

1. The type of personal information we collect will depend on your dealings with us. We may collect personal information when you:
   • Make an enquiry with the Laundry Lady (via email, phone or web form)
   • Subscribe to any newsletter or mailing lists through the Laundry Lady’s website, Social Media or other online digital campaigns
   • Book a laundry service with us
   • Create a profile or account on our website or booking app
   • Apply to become a Franchisee
2. The personal information we collect may include:
   • Name and contact details (address, email, phone number)
   • Service preferences and requirements
   • Communication with us
   • Information from your use of our website and booking app
3. We use your personal information for:
   • Responding to and fulfilling requests for our services
   • Processing payments
   • Communication through our e-Newsletter mailing lists
   • Conducting marketing, feedback and research activities
   • Performing other functions and activities relating to our organisation
   • Enforcing our rights under our Terms of Service
   • Maintaining our relationship with you
   • Complying with our legal obligations
   • Verifying Franchisee identities and qualifications (where applicable)
   • Managing our Franchisee network and operations
4. We will not ‘spam’ or sell your email address or personal information to third parties.
5. We may use your personal information to inform you about similar products or services that we provide, unless you indicate that you do not wish to receive such communications by clicking the “Unsubscribe” link at the bottom of any promotional email communication.

Franchisee Onboarding and Identity Verification

6. When you apply to become a Franchisee, we collect information to verify your identity and complete the onboarding purposes.
7. All sensitive information collected is treated with the highest level of security and confidentiality.
8. We discard all identification documents once identity is confirmed and the onboarding process is completed.

Use and Disclosure of Personal Information

9. We will not give your personal data to any third party for marketing purposes.
10. Your personal information will only be viewed by Laundry Lady staff who require access to provide services to you.
11. For Franchisees, certain information (such as verification of insurance, background checks, and qualifications) may be shared with customers to establish credibility and trust. However, sensitive personal details will remain confidential.
12. We may disclose personal information to third parties in limited circumstances:
    • Service providers who assist in our business operations (payment processors, IT providers, etc.)
    • Government authorities when required by law
    • Professional advisors (legal, accounting, etc.)
    • With your consent, or as otherwise permitted by law

Online Services and Data Collection

13. Our website and booking app use ‘cookies’ to enhance your browsing experience and to collect information about how you use our services.
14. Although ‘cookies’ do not access information stored on your computer or any personal information (e.g., name, address, email address or telephone number), they do allow collection of identifiable information about your browsing habits.
15. You can configure your browser to refuse cookies or alert you when websites set or access cookies. However, if you disable or refuse cookies, please note that some parts of our website or booking app may become inaccessible or not function properly.
16. We use encryption technologies when collecting or transferring sensitive data. We implement appropriate security measures to protect your personal information when you transmit information through our website or booking app.

Data Retention and Security

17. We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification or disclosure.
18. We will retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
19. Certain information may be retained for longer periods to comply with legal obligations, industry standards, and for reference purposes.

Your Rights and Choices

20. Under the Privacy Act 2020, you have the right to:
    • Access the personal information we hold about you
    • Request correction of any information that is inaccurate
    • Request deletion of your information in certain circumstances
    • Be informed about how your information is used
    • Make a complaint if you believe there has been a breach of your privacy
21. For Franchisees, you have additional rights to:
    • Access your personal information held by us
    • Request correction of inaccurate information
    • Be informed about how your information is used in the Franchisee selection process
    • Request deletion of your information, subject to our legal obligations to retain certain records
22. You can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information.

Data Breach Notification

23. In the event of a notifiable privacy breach that may cause serious harm to any individuals whose personal information is involved in the breach, we will notify affected individuals and the Privacy Commissioner in accordance with our obligations under the Privacy Act 2020.

Changes to This Privacy Policy

24. We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website.
25. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
26. This Privacy Policy applies to all interactions with Laundry Lady Ltd in New Zealand.

If you have questions about this Privacy Policy, please get in touch via our contact page.

Version 2025.1
Published 26th April 2025